When a prospect protests, “Your marketing plan is just like the others agents that I’ve talked to,” be ready to respond! “It sounds like you’ve been talking with some fantastic agents! Several things set me apart from the other agents. I will market your property both passively and aggressively, on and offline, through my network of agents, buyers, and my own database. Secondly, I will listen to your concerns and questions, and communicate effectively with you to remove the stress from selling and make sure that you stay informed. Finally, I will be a powerful negotiator for your interests, and I am committed to getting the highest possible price for your property. Is there something else you’re looking for in an agent?” If there is something else they are looking for, listen and understand the real objection.

If you have any questions, please get in touch with me; I’m always happy to speak with you.