September 16, 2014

Listing appointment dialogue

Every agent should have a basic script to use during a listing appointment; knowing what to say will increase the seller’s confidence. Practice the script until […]
September 16, 2014

For sale by owner: starting a dialogue

When speaking with those who have already listed their homes as “for sale by owner,” it is helpful to have a basic script to follow. Try […]
September 16, 2014

Reasons to choose

“Why should I choose you?” It’s vital to have a quick and easy response to this question. Here are some ideas about what you can say; […]
September 16, 2014

“We’re not re-listing until later, stop calling.”

Frustrated homeowners might tell you, “We’re not re-listing the property until later, please stop calling.” You don’t want to lose this prospect, but you should communicate […]
September 16, 2014

Pre-qualifying script

This basic script will lead you through the flow of conversation when assessing prospective clients. As you ask the questions, pay attention to the information provided. […]
September 16, 2014

“We’ll sell when we finish some projects.”

You may speak to a listing prospect who says, “We’ll sell when we finish some projects.” This could be a condition for a sale, not an […]
September 16, 2014

“I want the market to bounce back before I try to sell.”

Some prospective sellers may say, “I want the market to bounce back before I try to sell again.” This objection can be turned into an opportunity […]
September 16, 2014

“Let’s list high, we can always come down in price later.”

It’s common to hear sellers say, “Let’s list high, we can always come down in price later.” Do you have a script that you’re comfortable with […]
September 16, 2014

“I need time to think about it.”

How should you respond when a potential seller says, “I need time to think it over.” You don’t want to be passive and let the listing […]
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