“How’s the market?”

What a great question to be asked! This is the perfect introduction to present your services to an interested party. It’s simple: begin with, ” That […]

Listing appointment dialogue

Every agent should have a basic script to use during a listing appointment; knowing what to say will increase the seller’s confidence. Practice the script until […]

For sale by owner: starting a dialogue

When speaking with those who have already listed their homes as “for sale by owner,” it is helpful to have a basic script to follow. Try […]

Reasons to choose

“Why should I choose you?” It’s vital to have a quick and easy response to this question. Here are some ideas about what you can say; […]

“We’re not re-listing until later, stop calling.”

Frustrated homeowners might tell you, “We’re not re-listing the property until later, please stop calling.” You don’t want to lose this prospect, but you should communicate […]

Pre-qualifying script

This basic script will lead you through the flow of conversation when assessing prospective clients. As you ask the questions, pay attention to the information provided. […]

“We’ll sell when we finish some projects.”

You may speak to a listing prospect who says, “We’ll sell when we finish some projects.” This could be a condition for a sale, not an […]

“I want the market to bounce back before I try to sell.”

Some prospective sellers may say, “I want the market to bounce back before I try to sell again.” This objection can be turned into an opportunity […]

“Let’s list high, we can always come down in price later.”

It’s common to hear sellers say, “Let’s list high, we can always come down in price later.” Do you have a script that you’re comfortable with […]
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